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Business IA RQ alright?


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Which one of the two questions is better?

Firm X currently has a lot of corporate clients, and is considering changing its primary customer base from corporate clients to private individual clients. 2 questions that I considered are:

" How can firm X successfully increase the number of its private individual clients, in relation to its current corporate clients?"

OR

" Should firm X change its primary customer base from corporate clients to private individual clients?"

I understand both questions would have to be answered differently. Is the first question a bit too general?

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